Frequently asked questions

How do I know I can trust

We know how important trust is in the diamond business. Diamonds tend to evoke emotions or sentiments in their owners, so we take extra care when we handle your items. From your login to our customer portal (which allows you to follow your items through the entire process) to filming the process to high-resolution 30x magnified photographs, we go the extra mile with your satisfaction in mind. We have professional GIA trained staff with a combined 50 years in the diamond industry. Our equipment is state of the art, and we built our own systems to improve our service to you. And if you don’t like our offer: we will send it back, safely packed, insured and shipped at our expense. We have earned the trust of our customers with a unique combination of friendly customer service, consumer education, and the most transparent process in the industry.

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